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Metro Survey Area (Metro or MSA) - Definition

A Metro Survey Area, as defined by Arbitron, are Geographical areas that generally correspond to the US Federal Government’s Metropolitan Areas. A Metropolitan Area includes a city (or cities) whose population is specified as that of the central city together with the county or counties in which it is located. Metropolitan Areas may also include additional or contiguous counties when their economic and social relationships meet the criteria specified for metropolitan integration. Commuting, urbanization, population, density, and other data supplied by the U.S. Bureau of the Census are used to define Metropolitan Areas.


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