Zero Impression - Definition
In the Google AdWords program, Zero Impression refers to keywords that have generated no impressions of your ads. This may be caused by lack of relevancy to user searches due to keyword obscurity, keyword not specific enough, or a significant misspelling of the intended keyword. Many consider that a keyword that just sits in your account, without ever being searched for, is literally just dead weight. It becomes then a matter of determining how long you want to wait before removing these Zero Impression keywords.
Top Reasons To Wipe Away Your Internet History
- Information about all the sites you have visited is stored on your computer!
- Every image you have ever viewed, sent or received over the Internet is stored on your hard drive!
- There is a record of every program that you have ever downloaded or used on your hard drive!
- The windows delete button and the empty recycle bin option does NOT completely delete your files!
- Cleaning your History Files improves the speed of your computer and frees valuable disk space!
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